Marketing Executive

Karachi, Karachi, Sindh, Pakistan

Full Time

Mid Level

KalSoft is looking for a creative and results-driven Marketing Executive to join its growing marketing team. The ideal candidate will be responsible for planning and executing marketing campaigns, creating engaging content, supporting brand awareness initiatives, and contributing to lead generation efforts. This role is ideal for individuals who are passionate about marketing, digital media, and the IT services industry.

Location: Karachi
Experience Required: 1+ Years
Employment Type: Full-Time

Requirements:

Plan, execute, and monitor marketing campaigns across digital and traditional channels.
Create and manage content for social media platforms, websites, email campaigns, and marketing materials.
Support lead generation activities through targeted marketing initiatives and campaigns.
Coordinate with internal teams to develop marketing collateral, presentations, and promotional materials.
Manage the company's social media presence and engage with online audiences.
Conduct market research to identify industry trends, customer needs, and competitor activities.
Assist in organizing corporate events, webinars, exhibitions, and promotional activities.
Track and analyze marketing campaign performance and prepare reports on key metrics.
Maintain and update marketing databases, contact lists, and campaign records.
Collaborate with sales and business development teams to align marketing strategies with business goals.
Ensure brand consistency across all marketing communications and channels.
Support the achievement of marketing objectives and organizational growth targets.

Requirements:

Bachelor’s degree in Marketing, Business Administration, Media Sciences, or a related field.
1+ years of experience in marketing, digital marketing, or a related role.
Strong written and verbal communication skills.
Proficiency in English (spoken and written).
Experience with social media platforms, digital marketing tools, and content creation.
Basic understanding of SEO, email marketing, and online advertising will be considered an advantage.
Strong creativity, analytical thinking, and problem-solving skills.
Ability to work in a fast-paced and collaborative environment.
Proficiency in Microsoft Office applications and marketing reporting tools.
Knowledge of graphic design tools such as Canva, Adobe Photoshop, or similar platforms will be a plus.

About KalSoft

Founded in 1999, KalSoft is a multi-award-winning technology partner specializing in business innovation and digital transformation. As a Microsoft Solutions Partner and trusted Systems Integrator (SI), KalSoft operates across seven countries with offices serving clients in North America, Asia, Africa, and the Middle East. The company is committed to delivering impactful technology solutions that drive business growth and modernization.

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